This Privacy Policy applies to the Precision Spinal Care website. The website is provided for information and educational purposes and may contain links to other sites. Once you enter another website, Precision Spinal Care is not responsible for the privacy practices of that site. We encourage you to review the privacy statements of every website you visit.
We appreciate that you are trusting us with information that is important to you, and we want to be transparent about how we use it. Below we describe the data we collect, how we use it, the controls you have over your information, and the measures we take to keep it safe.
Information we collect and how we use it
We collect the following personal information from our website forms: first and last name, email address, and phone number. By entering this information, you are providing personal information used by Precision Spinal Care for the purpose of scheduling your appointment or returning your contact request.
If you subscribe to our newsletter or blog, you will receive recurring practice newsletters, announcements, and occasional promotional information via email. To subscribe, we need certain contact information such as your name and email address. We may also store demographic information you provide, such as gender, birth date, or address, though it is not required. You can unsubscribe at any time using the unsubscribe link at the bottom of our emails.
Passive information we collect
Like most websites, we automatically collect and log non-identifying information when you interact with our site. This includes device data such as your Internet protocol (IP) address, operating system, device type, browser type, and timestamps, and usage data such as which pages you visit, what you click on, and when you performed those actions. Emails we send may collect information about who opened them and clicked links, so we can measure and improve our email deliverability and performance.
Disclosure of information
We do not sell your personally identifiable information to outside parties. Any mobile opt-in information will not be shared, sold, traded, or transferred to any third parties for marketing purposes. We will only release personally identifiable information to comply with valid legal requirements such as search warrants, subpoenas, or court orders. If we are legally compelled to disclose your information, we will attempt to notify you unless doing so would violate the law or a court order.
Your rights to access and control your personal data
You may ask us at any time for information about the personal data we hold about you, or ask us to correct or delete it. We will complete this request within 30 days of receiving it. To the extent required and subject to our rights to limit or deny access under applicable law, you have the following rights in your personal data, which you may exercise by contacting us at the address below.
- Access. You may receive a list of the personal data we process about you, to the extent required and permitted by law.
- Rectification. You may correct any personal data we hold about you, to the extent required and permitted by law.
- Deletion. To the extent required by applicable law, you may request that we delete your personal data from our records.
- Complaint. You have the right to contact or file a complaint with your state authorities, such as the Attorney General, about our handling of your personal data.
- California residents. You may request a list of the personal data we have disclosed to third parties. Following our verification process, you may request a copy of your personal data, direct us to stop selling or sharing personal data for certain purposes, and receive information about the categories of personal data we have collected, sold, or disclosed, the business or commercial purpose for collecting or selling it, and the third parties with whom we have shared it.
Data retention
We keep information about you and your use of our services for as long as necessary for our legitimate business interests and for legal reasons.
Analytics and advertising
Our website uses analytics and advertising technologies to understand site usage and to measure and improve our marketing. These include Google Analytics (via Google Site Kit), Google Ads conversion and remarketing tracking, and the Meta (Facebook and Instagram) Pixel. We also use LeadConnector (GoHighLevel) for our contact and appointment-request forms and messaging, and embedded Google Maps, Google Reviews, and YouTube content. These services may use cookies and similar technologies to collect information about your device and browsing activity, including for interest-based advertising shown to you on other sites and platforms. You can opt out of Google Analytics using the Google Analytics Opt-out Browser Add-on, manage Google ad personalization in your Google account settings, and manage Meta ad preferences in your Facebook or Instagram account settings.
Cookie policy
We use cookies and similar technologies so the site works properly, to understand how the site is used, and to support advertising. By continuing to use the site, you agree to the use of cookies for the purposes described here. Most browsers let you control cookies through their settings, though limiting them may reduce site functionality. The main third-party services that may set cookies on our site are:
- Google Analytics. Website analytics that measure how visitors use the site.
- Google Ads. Conversion tracking and remarketing for our advertising.
- Meta Pixel. Advertising and measurement for Facebook and Instagram campaigns.
- Google Maps and Google Reviews. Embedded map and review content.
- YouTube. Embedded video content and engagement measurement.
- LeadConnector (GoHighLevel). Our contact and appointment-request forms and messaging.
The names of cookies, pixels, and similar technologies may change over time, and third parties may set cookies over which we have no direct control.
Our policies for children
Neither Precision Spinal Care nor its services are designed or intended to attract children under the age of 13.
Information security
We use a combination of technical, administrative, and physical controls to protect your data, including Transport Layer Security (TLS) encryption on many of our website services. No method of transmitting or storing data is completely secure, however, so if you have a security-related concern, please contact our office. We operate in the United States and process your information there.
SMS text messaging
You can opt in to receive text message notifications from Precision Spinal Care, which may include appointment reminders, updates, and other information related to our services. Message frequency varies, and standard messaging and data rates may apply. You can opt out at any time by replying STOP, or text HELP for assistance. Consent to receive SMS messages is not required to receive treatment. We do not share mobile opt-in information with third parties for marketing.
Changes to this policy
We will inform you if a material change is made to this policy that involves the use of your personally identifiable information. Your continued use of the site will indicate acceptance of the changes. Please exit the site if you do not agree to the terms of this Privacy Policy or any revised policy.
Who we are and how to contact us
If you have questions, suggestions, or concerns about this policy or our use of your information, please contact us. Precision Spinal Care, 1305 Executive Blvd, Ste 170, Chesapeake, VA 23320, (757) 382-5555, reception@precisionspinalcare.com.
Last updated: July 2026.